XML Site Map

RSS Feed to Google Base

Send our products to Google Base and it will show up on the top of the search results
Spreadsheet or XML file
- Getting started: http://base.google.com/support/bin/answer.py?answer=59537&hl=en
- How to list an individual item: http://www.google.com/base/help/sell-submit.html

Make sure using H1/H2/H3 header tags whenever possible - Google likes them more than Bold tags
Really look at our titles
Make sure we're doing the DESCRIPTION tag
Change page names from things like 'default.php' to 'selling_home.php' - the text is used; 'sellitem.php' into 'sell_your_item.php'
Investigate and use NOODP tag if helpful
Matt has learned that the 'site map' is actually a good thing - Spiders use it
Text of the links should be specific. Do 'Sell your item' instead of 'click here'
Google puts the most weight on the first sentence of a paragraph. Make the first words of the sentence your keywords! Have the keywords be re-used in the paragraph in the same order
About 150-200 words of content per page
Matt and John's 'all about selling' blog or list of tips might attract search engines
- host our own blog? Or offsite it? But offsite probably not as good for traffic

All our focus is in Google - but Y! still has a lot of traffic - Y! + MSN == Google traffic
Look at Y! ads
Look at Y! search results
Does Y! have site analysis tools?

Think about words people who've heard about you would use if looking for you later
- Sell online
- Sell ebay
- Sell easy ebay
- Sell ebay box
We need more text on our home page - Google isn't really digging that page much
Have things we want to sell as text on the page! iPod, MP3, etc.

Have JPG do a brief daily blog entry all about stuff we're doing, stuff we've sold, improvements, etc.
Why not do some on 'myphotopartner.com'
Wikipedia entry

Boxaroo: the easiest way to sell your stuff on eBay The easiest way to sell your stuff on eBay ... (c) 2008 Boxaroo.com. All rights reserved.

-- MattWalsh - 11 Jan 2008

Topic revision: r3 - 15 Jan 2008 - MattWalsh